How to Optimise Your Online Store
July 2014
How to optimise your online store to get more conversions


  • Introduction
  • Creating an Optimised Online Store
  • Design
  • Content
  • Products
  • Customer Demographic
  • Visuals
  • Pricing and Shipping
  • Social Networks
  • Financing Your Online Store Optimisation
  • An Optimised Online Store - How It Can Increase Conversion
  • Rates
  • Amazon
  • Juno
  • John Lewis
  • Conclusion

Let's face it, in this day and age, you'll need an online store to sell any type of physical product. Whether it is just one homemade cupcake or a thousand pairs of shoes. But once you've created your amazing store, it won't be a money maker until it is properly optimised. This guide will tell you how to find tune your online store from ground up.

First few lines:

Today there are few commercial activities which can find little or no benefit in having an effective online presence, even if this simply means having a ‘virtual shop window’ that can work on a local level.

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